Factors Affecting Perceived Ease of Use of the Digital Library Among Students of Prince of Songkhla University, Thailand

This study was implementing Technology Acceptance Model (TAM) to study factors affecting perceived ease of use of digital library among students of Prince of Songkhla University (PSU). The main objective of this study was the impact of system characteristics (screen design, relevance and accessibility) and individual difference (domain knowledge) on perceived ease of use of digital library. A total of 393 questionnaires were distributed to students from various faculties with three (3) education levels which are Bachelor's Degree, Master's Degree and Doctoral Degree. In addition, 393 questionnaires were returned and usable for analysis. Multiple regression analysis was performed to tests the hypotheses of the study. The results indicated that of the four (4) characteristics, all screen design, relevance and accessibility and domain knowledge were positively related to perceived ease of use. This study shows that perception of students about relevance, accessibility and domain knowledge are almost equally significant to intend to use the digital library. The findings were discussed and recommendations for the future research were also addressed.