UUM ETD | Universiti Utara Malaysian Electronic Theses and Dissertation
FAQs | Feedback | Search Tips | Sitemap

Corporate social responsibility and firm performance of local and multinational firms in Penang Malaysia

Olagoke, Ilesanmi (2015) Corporate social responsibility and firm performance of local and multinational firms in Penang Malaysia. Masters thesis, Universiti Utara Malaysia.

[img] Text
s812454_01.pdf
Restricted to Registered users only

Download (1MB)
[img]
Preview
Text
s812454_02.pdf

Download (540kB) | Preview

Abstract

This study examined the relationship between corporate social responsibility (CSR) and firm performance between the multinational and local companies in Penang, Malaysia. Corporate social responsibility (CSR) in this study is dimensionalised into the community development CSR, human resources CSR and environmental contribution CSR. The study used a convenience sampling technique to collect primary data from 113 multinational and local companies in Penang, through a self-administered survey questionnaire and which was analysed with statistical package for social sciences (SPSS) version 20 software. The findings show that community development CSR, human resources CSR and environmental contribution CSR have positive relationship with firm performance. In addition, the findings revealed that there is a significant difference between multinational companies and local companies in their practice of corporate social responsibility

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor. > HD28-70 Management. Industrial Management
Divisions: Ghazali Shafie Graduate School of Government
Depositing User: Mr. Badrulsaman Hamid
Date Deposited: 02 Jun 2016 15:25
Last Modified: 02 Jun 2016 15:25
URI: http://etd.uum.edu.my/id/eprint/5665

Actions (login required)

View Item View Item