UUM Electronic Theses and Dissertation
UUM ETD | Universiti Utara Malaysian Electronic Theses and Dissertation
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Items where Author is "Alfandi, Ashraf Mohammad Teehi"

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Alfandi, Ashraf Mohammad Teehi (2011) The Effects of Marketing Communications on Malaysia's Consumer Based Brand Equity and Intention to Visit Among Potential Tourists from Gulf Countries: The Case of Jeddah and Dubai. PhD. thesis, Universiti Utara Malaysia.

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