Items where Author is "Mah, Pei Yew"
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Mah, Pei Yew (2024) The role of strategic sustainability orientation, sustainable development practices and firm visibility on firm performance among micro, small and medium enterprises (MSMEs) in Malaysia. Doctoral thesis, Universiti Utara Malaysia.
Mah, Pei Yew (2017) The unique antecedents of customer loyalty towards mobile service. Masters thesis, Universiti Utara Malaysia.