Items where Author is "Muhammad Saiful Islam, Ismail"
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Thesis
Muhammad Saiful Islam, Ismail (2018) Key principles and characteristics of an Islamic brand model with special reference to Islamic brand attire. Doctoral thesis, Universiti Utara Malaysia.
Muhammad Saiful Islam, Ismail (2014) Examining the factors that influence customers' decision to choose Islamic hire purchase facility : A study of muslim customers in Kedah. Masters thesis, Universiti Utara Malaysia.