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Adoption of e-wallet among Universiti Utara Malaysia students

Mathanraj Naidu, Arumugam (2020) Adoption of e-wallet among Universiti Utara Malaysia students. Masters thesis, Universiti Utara Malaysia.

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Abstract

E-wallet usage has several benefits for users, however due to certain reasons the adoption rate among Malaysian students is still very less. Therefore, this study aims to study the factors that affect e-wallet adoption among students in Utara Malaysia University (UUM). The study examines the factors influencing the use of e-wallet by conducting survey. 181 UUM students were randomly selected to respond to the survey. This study investigates the relationship between perceived ease of use, speed, security and social influence of UUM student’s e-wallet adoption. The survey questionnaire consist of 25 item of construct and demographic questions. The result of this study can be concluded that there is a significant relationship between the perceived ease of use, speed, security. While there is no significant relationship for social influence on the ewallet adoption of UUM students. It has been discovered that the strongest relations is between speed and e-wallet adoption. Finally, this study is important to researchers, buyers and sellers who engage in electronic wallets because it demonstrates perceived ease of use, speed, security and social influence. Only a few research studies have tried to clarify the factors influence e-wallet adoption with the adoption variables from Technology Acceptance Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT). Instead, several researchers investigated how e-wallet adoption is related to security and trust. This research can therefore extend the literature showing the four factors influencing the adoption e-wallet. E-wallet service providers can use result from this study to improvise their service in order to attract more people to adopt e-wallet by considering improvising the affecting factors.

Item Type: Thesis (Masters)
Supervisor : Zakaria, Nazlina
Item ID: 9136
Uncontrolled Keywords: E-wallet, Speed, Perceived Ease of Use, Security, Social Influence
Subjects: L Education > LB Theory and practice of education > LB2300 Higher Education
T Technology > T Technology (General)
Divisions: School of Business Management
Date Deposited: 28 Mar 2022 00:37
Last Modified: 28 Mar 2022 00:37
Department: School of Business Management
Name: Zakaria, Nazlina
URI: https://etd.uum.edu.my/id/eprint/9136

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