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Information overload, role ambiguity, and transformational leadership on communication effectiveness in a telecommunication company

Kalaivaani, Aluemalai (2019) Information overload, role ambiguity, and transformational leadership on communication effectiveness in a telecommunication company. Masters thesis, Universiti Utara Malaysia.

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Abstract

This study examined the influence of information overload, role ambiguity and transformational leadership on communication effectiveness in a telecommunication company. Specifically, the objectives were: (1) to examine the influence of information
overload on communication effectiveness; (2) to examine the influence of role ambiguity on communication effectiveness; (3) to examine the influence of transformational leadership on communication effectiveness. In this cross-sectional study, 250 employees were the targeted sample. The independent (i.e. information overload, role ambiguity, and transformational leadership) and dependent variable (i.e. communication effectiveness) were measured via standard questionnaire that adapted from previous studies. The data obtained were analyzed by using the software of Statistical Package for the Social Science (SPSS) version 21. The regression results indicated that communication effectiveness was influenced by three variables; information overload, role ambiguity, and transformational leadership. It was found through the study that role ambiguity was negatively correlated to communication effectiveness. Meanwhile, transformational leadership and information overload were positively correlated to communication effectiveness. Contributions, limitations, and implications of the study are also discussed.

Item Type: Thesis (Masters)
Supervisor : Tan, Fee Yan
Item ID: 8794
Uncontrolled Keywords: Communication effectiveness, information overload, role ambiguity, and transformational leadership
Subjects: H Social Sciences > HD Industries. Land use. Labor. > HD58.9 Organizational Effectiveness.
Divisions: School of Business Management
Date Deposited: 07 Nov 2021 02:55
Last Modified: 09 May 2022 04:35
Department: School of Business Management
Name: Tan, Fee Yan
URI: https://etd.uum.edu.my/id/eprint/8794

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